Blogs
are important business tools. With the ongoing evolution of this topic-based system, Blogs provide an excellent means for both SMB
and major companies to post information.
To blog, or not -- the answer is start a blog. Update it on a regular basis, and use various ping services to reach
millions of readers from all over the world! If you don't have the time to blog, the writing skills, or if you can't assign the blog to one of your staff, then hire a freelancer, or an agency.
A blog is not a commercial, so
start from that point. In fact, a few major companies have made this mistake in the past...so take heed.
Blogger is a free blog publishing tool from Google that's very easy to use. The platform provides tracking tools, a variety of different templates and color choices, along with the option of adding widgets, images and video.
This type of rant, which easily could have been on a blog instead of the Forbes website where it does appear, doesn't happen often. We've made up with Forbes given the letter of apology from Steve Forbes.
Dear Editors:
The insulting Michael Noer article "Don't Marry a Career Woman" was not only tasteless, it was totally devoid of any humor. Perhaps, I missed the "and part humorous" section mentioned by Forbes editor-in-chief Steve Forbes...or, maybe it's a "guy" thing. On the other hand, it could be my missing Y chromosome. I must remember to have that checked. In fact, I'll put that reminder next to my Forbes subscription renewal form...the one I don't intend to fill out. In order to keep things organized, I'll keep the reminders next to my Forbes media kit, the one I won't be needing. To clarify, none of this is intended to be humorous. Educational perhaps, but not humorous.