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News Announcements
Exceptional service above and beyond the norm is our standard.



Announcing The Brinson Insurance Agency New Website

08.24.09 - New York, NY - A spokesperson for Creston Advertising & Marketing, announces the launch of the new Brinson website.

Established in 1988, The Brinson Insurance Agency prides itself on its outstanding customer service that it has built over the years. Brinson serves thousands of individuals and businesses across South Carolina with the ability to access multiple carriers. This capability assures clients of the best coverage for the best price.

The Brinson Insurance Agency is a family owned and operated business with an experienced and licensed staff that includes John and Janet Brinson, and their son, John Stafford.


GST Ventures, Inc. To New York Based Creston Advertising

06.08.09 - New York, NY - GST Ventures, Inc. has awarded its marketing, branding and promotion of two, core lifestyle brands to Creston Advertising & Marketing.
Creston is in the process of developing websites for both brands, which will involve a high profile European intro into the American market.

Creston's President and Creative Director, Diane T. Creston, states, "GS Lifestyles is known for its unique, and unusual products that are targeted to consumers seeking unique and innovative lifestyle brands. GST's solid foundation of experience, resources, and capabilities make this an exciting partnership for brand expansion, creativity and innovation in this dynamic and exciting market segment. Given our extensive history in the area of both beauty and fashion, we are delighted with these two exciting brands and the opportunity to introduce the products into the American market.

"Everything is under wraps right now until we release official brand specific announcements and launch the websites that are currently under creative development."


Diane Creston and Lance Heft To Share Career Insights and Life Strategies with ENMU Students and Faculty

November 10, 2008 - Portales, New Mexico - PR and Motivational Speakers Here on November 12th, 2008 – Two well-known and respected speakers are coming to Eastern's campus, and you’re invited to meet them and hear them.

On Wednesday, Nov. 12, at 10 a.m. in Studio A at the new Broadcast Center, Diane Creston, owner of the New York-based public relations agency, Creston & Associates, will talk about public relations, journalism, writing, and how to succeed in this high profile business.  Then, entrepreneur, businessman, author and speaker, Lance Heft, will talk about a life-changing program called “Your Turn to Win.”

Creston combines robust and award-winning marketing with a talent for stretching budgets. Creston successfully targets and develops existing markets, along with underdeveloped segments. With its global reach and diverse services, Creston Advertising & Marketing is the New York agency ally of choice for successful and visionary manufacturers and IT providers.

Creston's greatest strength is its ability to offer a level of service equal to that of larger advertising agencies combined with prices usually found only outside of the New York metropolitan area. Creston's integrated creative team has a powerful track record of reinvigorating and building brands with many long-term clients that have been with them for 16 plus years.

For more information, go to:  http://www.crestonadvertising.com/.

Lance Heft asks audiences:  “What is Stopping You from Living Your Dream?”

The answer could very well be YOUR behavior. Each year, many people plan and set goals, and year after year things end up the same for a vast majority of individuals. The goals and visions remain as just that with no major changes to support these dreams.

Mistakes need to be examined and used as tools for change. It makes no difference whether the goal is changing behavior in relationships, diet changes, healthy living, or a major career change.

"Your Turn to Win" will teach you how to break out of that comfort level of familiarity and discover the power of vision, commitment and determination. His goal is to open your eyes to a new way of thinking; one that will inspire you to fulfill your deepest desires and share with the world your unique gifts.

For more information, go to:  http://www.lanceheft.com/.


Creston Advertising & Marketing Wins 2008 Canadian Web Award

11/01/08 - New York, NY - A spokesperson for Creston Advertising & Marketing, Inc. states, "The Creston Team is very pleased to announce that Creston, a 2003 award winner, has once again been selected to receive the Canadian Web Award."


2008 Canadian Web Award


"Our professional panel agrees that your site is everything you believe it is! 


We are pleased to present you with a 2008 Canadian Web Award for providing a CANADIAN FRIENDLY, informative web site. Once again thank you and congratulations." 


The CANADIAN WEB AWARDS were founded by a group of professionals who own a progressive and expanding dot.com company. They perceived a need to recognize Canadian dot.com entrepreneurs for excellence and achievement in the ever expanding Internet marketplace.





Canadian Web Award

Diane T. Creston To Serve As A Judge For
The Stevie Awards For Women Entrepreneurs

09/24/08 - New York, NY - A spokesperson for Creston Advertising & Marketing, Inc. states, "The agency is very pleased to announce that our President, Diane T. Creston, has once again been selected to serve as a preliminary round judge for The Stevie Awards for Women Entrepreneurs.

She served in 2006, and we're very honored that she has been selected as a judge for 2009 because these awards provide a unique and valuable service in the recognition of women in industry.

About The Stevie Awards

The Stevie Awards were created to honor and generate public recognition of the efforts, accomplishments, and positive contributions of companies and business people worldwide.


Organizers of The American Business Awards, The International Business Awards, and The Stevie Awards for Women Entrepreneurs.

http://www.stevieawards.com


"The business world's own Oscar Awards"
- The New York Post



FCI Concrete Consulting to Creston Advertising
09/08/08 - New York, NY - A spokesperson for Creston Advertising & Marketing is pleased to announce that the agency has been selected to create a corporate identity campaign for FCI Concrete Consulting, Inc.

FCI provides comprehensive solutions and professional advice for owners, developers, or builders requiring reinforced concrete structures. The firm's reputation is based on a long-standing tradition of excellence, and a history that spans over 40 years of industry service.

New York's hectic construction environment demands a constant influx of tradesman new to the industry; it's easy to lose control of the quality and safety standards that are critical to a project's success. FCI provides this link between yesterday and tomorrow in a highly competitive market.

Diane Creston, president of Creston Advertising & Marketing, states, "FCI Concrete Consulting, Inc. is a unique organization that offers valuable services to owners, developers, or builders. Their business is built on a strong tradition of excellence, and we are very proud that Creston has been selected as the agency of record."



Creston Creates Phase II HIV Packaging
08/12/08 - New York, New York - A spokesperson for Creston Advertising & Marketing, Inc. is very pleased to announce that the New York based marketing and branding agency is developing additional Medinostics Aids Test Kit packaging and labels. In September of 2006, Creston designed the initial logo for its Medinostics LLC client, a manufacturer of medical test kits. The agency also completed package designs for the Medinostics Malaria Test Kits and the Medinostics Aids Test Kits, the first two of 28 kits, slated for distributed to third-world countries.

Worldwide, HIV/AIDS and malaria contribute to the large and growing causes of the death and disease burden, especially in sub-Saharan Africa, researchers write. HIV is the leading cause of death worldwide (among those ages 15-59), according to the UNAIDS 2006 Report on the Global AIDS Epidemic.

Malaria kills more than a million people worldwide each year with 90 percent of them in Africa; 70 percent are children under the age of five. A recent report by two United Nations agencies, the World Health Organization (WHO) and the United Nations Children's Fund (UNICEF) #151 outlines the enormity of Africa's malaria problem and calls on the global community to step up its efforts to combat the disease.

Every year, nearly 1,500 cases of malaria are reported in the United States. Most of these cases occur in American residents who become infected while traveling abroad. Up to ten of these malaria patients will die each year, but almost all of these deaths are preventable.

Diane T. Creston, president and creative director of Creston Advertising & Marketing states, "We're pleased with our involvement in this design project. Our designs and packaging play a small part in the life saving work that Medinostics is involved with. Without these tests, there can be no treatment, or intervention. As a branding and marketing agency, we believe in giving back to the community whenever possible and we're very proud to contribute to this project."

Creston, a New York based, award-winning marketing, advertising and PR agency maintains a strong policy of giving back to the community with projects and services.




Creston Wins World Web Award 2008/2009
01/29/08 - New York, NY - A spokesperson for Creston Advertising & Marketing, Inc. announces that the agency has once again been honored by Art Space 2000.com with the World Web Award 2008/2009.

"Congratulations you have won the "World Web Award of Excellence" for web site design, creativity, and ease of navigation.

"We receive approximately three thousand entries a month. Only three out of every ten entries win, so you are in a small group of outstanding web designers. It is always refreshing to visit a web site as well done as yours. Keep up the good work."

Lynn Watters, Co-Chair
Art Space 2000.com Awards Department
Art Space 2000 World Web Award 2008/2009

Agency President and Creative Director,
Diane T. Creston states, "We are deeply honored that we have received this award. It means a great deal to all of us at Creston."



Diane T. Creston Featured on Selfgrowth.com
01/08/08 - New York, NY - A spokesperson for Creston Advertising & Marketing, Inc. is very pleased to announce that agency President and Creative Director, Diane T. Creston, is featured as a leading marketing expert on http://www.selfgrowth.com/experts/diane_creston.html -- the #1 Self Improvement Site On The Internet with over 1 Million Monthly Visitors!

The site, which features leading experts from different disciplines, is the most complete guide to information about Self Improvement, Personal Growth and Self Help on the Internet. It is designed to be an organized directory, with articles and references to thousands of other Web Sites on the World Wide Web.

Visit at:
http://www.selfgrowth.com/experts/diane_creston.html



Diane Creston, expert, Self Growth
The Society of Industry Leaders
Creston Advertising & Marketing, Inc. is very pleased to announce that agency President, Diane T. Creston, is a member of The Society of Industry Leaders (SIL), a carefully selected global network of thought and industry leaders. Standard & Poor’s, the world’s foremost provider of independent credit ratings, indices, risk evaluation, investment research, data, and valuations, acquired Vista Research in April, 2005.

Vista Research complements S&P’s research and data products by providing institutional money managers independent, unbiased research. With access to 100,000 top industry practitioners, Vista Research connects clients to seasoned professionals who can answer their questions. With
its adeptness at finding the “tough-to-find” industry specialist and its dedication to client service, Vista Research clearly differentiates itself.

Vista Research connects clients to individuals with operational experience in industries such as echnology, media, telecommunications, retail/consumer, energy, aerospace and healthcare.
From vetting all industry professionals prior to each call and the scheduling of proprietary consultations, Vista Research is able to offer its clients a unique and time-saving experience.

These industry professionals, Society of Industry Leaders (SIL) members participate in structured discussions with clients in which both SIL Members and clients understand their respective obligations regarding regulations, securities laws and confidentiality. Vista has developed a compliance framework of documentation and education, including the SIL Terms and Conditions and the SIL Code of Ethics. All SIL Members must affirm their compliance on a regular basis.



Creston Serves on ChannelLine Advisory Council

New York, NY - Creston Advertising and Marketing is pleased to announce that Diane T. Creston will serve as an ChannelLine Advisory Council Member, a high-level think tank leadership group founded by Integrated mar.com in partnership with Gartner, NASBA, SNIA and the CMO Council.

The Council's 500 plus members include senior executives from industry vendors, distributors, sellers and suppliers. Mission: To develop and implement programs and tools that address current and future IT Industry challenges.



 
It's Not About That Instant Sale


Lifestyle events, also known as event marketing, are an important part of the marketing mix. It provides manufacturers and service providers with an excellent way to reach consumers, fans, the media and new blood. It's all about exposure with the end customer on an intimate level.

Diane Creston, president of Creston Advertising, states, "It was for that very reason that we recommended Carrera's participation in Swiss National Day. And, we were right there with our red T-shirts to meet and greet the public as we also enjoyed the thrill of racing, the good food and beautiful weather."

 
Special Event...Carrera with a Twist of Swiss
 
Carrera, slot cars, racing, cars
Girls racing, slot cars, speed
Fast Track Speed Queen
Carrera Celebrates Swiss National Day In New York! Carrera, with its sleek and exciting slot cars, took part in the all-day Swiss National Day event on Pier 54, a prime Hudson River 55,000 square foot location on Manhattan's West Side...an optimal location for an open air event and it's a prime summer event location.

CARRERA RACING AT IT‘S VERY BEST
During the Swiss event, consumers of all ages enjoyed hours of slot car racing fun with Carrera's Monza GT Racing. Monza, the historic Italian course, was just made for Ferrari's first "general attack" on the international GT-title.

Since 2004, Ferrari has taken part with its own 575 GTC. With a cubic capacity of 6 litres and a production of 605 hp, this car easily reaches speeds of 211 mph. Right from the beginning, they were at the very front of a topnotch field fighting for a position throughout the entire three hour race.

Most of the new Carrera EvolutioN racing models, now equipped with front (Xenon) and brake lights which go on when the vehicle slows down or stops, are totally fascinating to watch on the track...day, night or at any time!

Carrera's Monza GT Racing, a classic example of dynamic shape and design, runs on a windy 24.9 ft. long track, that also included a crossing, for the thrill of GT racing. Consumers took great delight in the unique combination of 1:24 track and 1:32 scale cars and the fact that the track surface, together with several magnet positions, enabled the cars to achieve sensational realistic drifting action.

More excitement with a drawing for one of its newest Carrera GO!!! Sets featuring the world famous Spider-Man in 1:43 scale. And, nothing fits Spider-man better than the most American of all sports cars, the Chevrolet Corvette. Doctor Octopus not to be outdone, "hired" a Dodge Viper for his disgraceful actions. Thus, hot super hero action can be expected when the two arch-rivals slug out their dispute automotively.

SWISS NATIONAL DAY
The event, which started at noon featured fine food, a variety of drinks, music and exhibits. The marketing strategy maximized the previous and highly successful Swiss events to ensure an evergreen annual Swiss National Day celebration. Over 4,000 people from the tri-state area, CA, Ohio, PA, FL, AZ, as well as a number of International tourists, attended this event. The “even better than last year” momentum was clear given the fact that the 4,000 plus figures were up from last year.

The Carrera event helped the company reach a large number of consumers in a fun-filled, relaxed, family atmosphere.




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